Make Thought Leadership Your Competitive Advantage
We help professional service firms and consultants grow revenue and create demand for their products and services.
Grow
Revenue
Attract Ideal Clients
Shorten
Sales Cycles
We help professionals limited by networking & referrals
Most service-based businesses rely heavily on networking and outbound sales―and outsourced marketing and lead generation consultants usually produce no results.
It can be overwhelming trying to decide which strategy to execute on, we get it.
Stand out and become an in-demand trusted advisor
Gain the ability to create awareness and establish authority in your industry so clients reach out to work with you.
Work with ideal clients who feel they already know you and are interested in your services before you talk.
A growth marketing framework
1. A Solid Foundation
Build a solid online and social media presence. Develop an effective content strategy and the skills to create engaging content your niche cares about (including video).
2. Scale Your Online Reach
Gain the ability to produce and distribute high quality content efficiently and consistently. Repurpose video podcasts, webinars and Q&As into engaging online content.
3. Generate Demand
Be top of mind and positioned as the expert by using a cohesive marketing strategy that includes video, social media and email to consistently deliver valuable information to your growing community.
"Stephen helped me more than double the size of my firm, joining the mastermind was a no brainer."
“Stephen helped me more than double the size of my firm, joining the mastermind was a no brainer. He was instrumental in helping me package and communicate my services, develop a results driven digital marketing strategy and streamline my firm with technology.”
Kirk Cole, CPA - CEO / Founder - Simple Accounting Solutions
How it works
We break down marketing into basic building blocks so you get the big picture and can assemble the pieces into your business (or outsource) successfully.
HOW-TO & Proven Processes
We turned the guesswork of starting/growing a brand using thought leadership into practical step-by-step how-to instructions―that you, your company and team can implement.
Technology & Infrastructure
We provide software, tools and technology to lay out an infrastructure to support and optimize the wide array of tasks that need to be done.
Expert Coaching
No matter how good the training is, you’ll always have questions. Get 24/7 access to our Slack channel, weekly livestream Q&A’s and email.
Professional Community
It’s hard to change on your own. Join an active community of individuals, consultants and companies to collaborate, brainstorm, get help, network, make friends and have fun.
We teach the full stack
Done-for-you marketing consultants don’t know your voice or your customers, so it’s hard to produce good results. To succeed your company needs to understand the “full stack” — the interconnected layers of building a brand. Make critical decisions, delegate and outsource properly.
Marketing — Strategy, headlines, copywriting, story telling
Social media — Strategy, profile optimization, community building
Content Marketing — Strategy, ideation, video, building confidence, repurposing
Media production — Video editing, captions, tools, effective outsourcing
Scalability — Technology, software, processes and optimization
You're in good company
Collaborate, network and have fun with other top professionals all working towards similar goals.
Learn at your own pace
You and your team can learn anytime and anywhere you want
Video Training
Templates & Exercises
Group Q&A
Email Support
Avoid all the unknowns and obstacles to get results quickly
Stephen G. Pope
I’ve spent a lifetime building companies largely through thought leadership, content, and word of mouth. After successfully selling my previous company (one of Inc. Magazine’s fastest growing companies with millions in ARR), I set out to help others grow their business.
Naturally that led me to create SGP Labs where I combine my experience building companies with what I’ve learned in internet marketing to help others accelerate business growth.